Fashion Hotel Takeovers 2026: Burberry at Belles Rives
On 14 May 2026 the navy Burberry check went up on the sun loungers, parasols and deck chairs of the Hôtel Belles Rives in Juan-les-Pins, signage reading “Burberry Cap d’Antibes” screwed to the jetty, and the fashion hotel takeovers 2026 calendar acquired its loudest summer chapter. Daniel Lee, chief creative officer at Burberry since September 2022, is the named author; the Estène-Chauvin family, who have run the 43-room Art Deco hotel since Boma and Simone Estène bought Villa Saint-Louis in 1929 and opened it as Hôtel Belles Rives in 1930, are the hosts. The residency runs to 30 September 2026 and arrives in a year already crowded with houses moving into hospitality real estate: Loro Piana’s Casa Brera in Milan, Tom Dixon’s Mua Mua at Mulino Estate, Hermès at Capella Kyoto, and the Chanel Cruise show at Casino Municipal de Biarritz. The pattern is not a coincidence. ...