Tokyo design studio founded 2004 by Hiroshi Fujiwara, successor to his late-1980s Good Enough label. Cross-disciplinary practice spanning music, fashion, product and consumer-electronics collaborations (Nike, Moncler, Louis Vuitton, Bang & Olufsen).
- Country
- Japan
- Founded
- 2004
Connections
Outbound
- Founded by → Hiroshi Fujiwara
- Extends → Goodenough
- Collaborated with → Nike
- Collaborated with → Louis Vuitton
- Collaborated with → Moncler
- Collaborated with → Moncler Genius
- Collaborated with → Pokemon
- Collaborated with → Starbucks Reserve Roastery
- Collaborated with → TAG Heuer
- Collaborated with → Levi Strauss & Co.
- Collaborated with → Sacai
- Collaborated with → The Conran Shop
- Co designed by → Tinker Hatfield
- Co designed by → Mark Parker
- Collaborated with → Kim Jones
- Collaborated with → Travis Scott
Inbound
- Fragment Design x Bang & Olufsen 2026 → Designed by
Posts
- Japanese Craft Collaborations: 2018-2026 Inventory 20 May 2026
- Fragment Design Collaborations: 22 Years of Hiroshi Fujiwara Co-Signs primary 26 May 2026